If we had to summarize 2025 in one phrase, it would be: steady growth with room to spare.

The county grew to almost 52,000 residents — no surprise for a place as desirable as Kendall County. People continue moving here for the scenery, quality of life and proximity to San Antonio. Employment remained strong, too, with roughly 24,000 people working in the area by late 2025.

With a median household income around $110,000, families here have spending power, and that supports local restaurants, retailers, service providers and recreational businesses. It’s one of the county’s biggest economic advantages.

2025 saw continued growth in retail, hospitality and tourism, healthcare and personal services, professional and creative industries and remote-friendly and innovation-based jobs. With the establishment of Kendall County’s first business incubator, Das GreenHaus, we continue to see an array of startup companies launching right here, including fintech, med-tech, retail, professional services, media and agri-tech.

Even with strong numbers, 2025 wasn’t without its pressure points: rising housing costs, more demand for roads, utilities and public services, and broader economic uncertainties like inflation and interest rates.

Overall, 2026 looks to be a year of opportunity.

Kendall County will see continued population growth, with a projected growth rate of almost 12% between 2025 and 2030. This continued growth means construction, home services and local businesses should remain busy.

With high incomes and new residents arriving, shoppers and diners will also keep local businesses thriving, so we expect more activity in retail, restaurants and personal services.

The BKCEDC continues to target industries such as biosciences and pharmaceutical, design and building professional services, advanced manufacturing, agri-tech and breweries/wineries/distilleries. These recruitment efforts could bring new jobs and broaden the economic mix in 2026. Currently, the BKCEDC has nearly 50 businesses considering Kendall County for their business location, along with four current business expansions.

San Antonio’s continued expansion will spill over into Kendall County in all the right ways: tourism, business relocations and commuter activity all work in our county’s favor.

In terms of opportunities Kendall County should lean into, Kendall County’s Hill Country setting gives it a natural edge. Hotels, short-term rentals, restaurants and event venues should all benefit from rising visitor numbers. Because of our continued population growth, more residents mean more people will need healthcare, home construction and improvement, family-oriented businesses, private school and daycare options and personal services. Office and professional services companies are taking a closer look at smaller, lifestyle-friendly markets, and Kendall County fits that bill perfectly. Partially driven by Baptist’s future hospital, we will likely see an increase in specialists and other healthcare providers.

In terms of headwinds to keep in mind, housing affordability may continue to challenge workers and service-sector employees. High interest rates could make development more expensive or slow, workforce limitations may impact businesses looking to hire locally and competition from nearby counties is growing.

As 2025 winds down and looking ahead to 2026, one thing is clear: Kendall County is in a very strong position for 2026. The county’s blend of natural beauty, strategic location, strong incomes and thoughtful development planning give it an edge over many Texas regions. At the BKCEDC, we believe as long as growth is handled intentionally, with attention to infrastructure, housing and quality of life, the coming year should bring continued economic success. 

If you know a business considering Kendall County for its location, we are your point of contact. Whether its data, site-selection, assistance with the City or County’s development processes, we provide a personalized service to ensure that Kendall County’s economic future remains strong.